Greetings, and welcome to this year's Total Wellness Rally in China. This event offers a unique opportunity to refocus on our health and well-being strategy, an area in which China has excelled over the past few years. Our focus is well-aligned with the government's multi-year "Healthy China" initiative, which has been outlined and communicated at all levels. Business owners are discovering authentic ways to identify their strengths, capitalize on their interests, and promote health literacy. This initiative aims to build better and healthier communities, businesses, and lives across China. This is why we are investing in you in significant and exciting ways, such as the new campus in Sishui, Zhejiang.
Having discussed our strategic focus areas, one of which is to ensure a product portfolio with the right mix to facilitate business success. We are also dedicated to reinforcing the foundational principles and values of our company.
We know that alignment and partnership accelerate progress. We can establish a strategy that we believe in, but it's up to you to bring it to life in the field, to understand the unique needs of your customers, and to find innovative ways to build connections and community. When we consider advancing our vision, we know that you hold the key.
This sentiment aligns with today's discussion and a belief I share with our founders. It reminds me of something Jay and Neal said: we have decided to invest the future of the Amway way on the remarkable potential and capabilities of individuals. I am confident that Rich and Neal would be immensely proud of the achievements you have accomplished over the past thirty years.
They recognized the uniqueness of this market, and they were correct. Please understand how indebted we are for the opportunity to shape our future in collaboration with you. Thank you to everyone.